June 6, 2022
The American brand YumEarth has launched Choco Yums, a new variety of dairy-free and hypoallergenic chocolate candies. The candies are made with fair trade cocoa and are available in three flavors: chocolate, crispy quinoa and dark chocolate mint.
YumEarth focuses on hypoallergenic products and all of its gummies are free from the nine major allergens. Most are also vegan, as well as free from gluten, GMOs, and artificial colors.
“Choco Yums are a treat you can feel good about safely sharing”
The brand plans to release another new candy variety, Ultimate, during the summer. The line will include Anti-oxidant Organic Pops, Elderberry Organic Pops and Organic Ginger Lemon Chews.
The vegan confectionery market
A report released earlier this year revealed that the global vegan chocolate confectionery market will reach $1 billion by 2027, growing at a CAGR of 12.3%. Another market report released last week predicted even faster growth, adding that market players are increasingly exploring new herbal ingredients.
“At YumEarth, we’re always innovating to create allergen-free twists on classic and beloved candies,” said Sasha Auguste, Head of Marketing at YumEarth. “Chocolate bites are a beloved and nostalgic candy for many, so it was only natural that this would be our next iteration. We hope our Choco Yums will help make life’s moments a little sweeter, simpler and filled with joy. Most importantly, Choco Yums are a treat you can safely share with friends and family.