Plan the turkey purchase in advance for Thanksgiving


Local farms can sell vouchers to reserve a bird.

The turkey is the centerpiece of Thanksgiving, but there could be a slight drop in size and availability this year, which could mean more expensive poultry.

The US Department of Agriculture predicted a minor drop in production this quarter with an expected drop from 1,451 million pounds of tender turkey around the same time last year to 1,420 million this year.

Some farmers have seen turkey sales soar.

Jon McConaughy, owner of Double Brook Farm, told “GMA”, “We are seeing significantly higher sales than at this time last year.”

Supermarket Guru food marketing expert Phil Lempert said today’s turkey price hike could be caused by a variety of issues ranging from climate change to pandemic supply chain bottlenecks.

“We have a serious shortage of truck drivers. So being able to bring the birds to the supermarkets is going to be a problem,” he said.

Experts are encouraging consumers to buy local and look to nearby turkey farms.

White Oak Pastures in Georgia typically sells their turkeys every year. Marketing manager Jenni Harries suggested buying as soon as possible and the best way to make sure you get a bird on time.

“We are currently selling vouchers. Consumers can reserve a bird, which will then be called in in early November to redeem their purchase,” she said.

Harris also suggested, “Tell the farmer you’re totally okay with him shipping it early – maybe the first week in November when things aren’t so hectic.”


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