Lincoln Bakery expands with grocery store next door | Local business news


If you’ve ever wanted to buy a paint can full of Spanish potato chips, now you have a place to do it.

It’s just one of the many items you’ll find in the new Goldenrod grocery store, which opened earlier this month next to Goldenrod Pastries.

Goldenrod Grocery is now open next to Goldenrod Pastries in College View.

JUSTIN WAN, Newspaper Star

Maggie Carlson, brand marketing manager for Goldenrod, said the bakery at 3947 S. 48th St. in College View was already expanding its kitchen when she discovered the nearby clothing store was closing and the space would be available.

She said Goldenrod owner Angela Garbacz had wanted to open her own cookbook store for some time and saw the space next door as a chance to do so as well as providing plenty of baking ingredients, accessories and other items.

Carlson said the store carries a slew of items, including sauces, oils, chips, batters, drink mixes, meal starter kits, serving items and table linens.

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Many food products are gluten-free, dairy-free and vegan, as are the baked goods that Goldenrod is known for.

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And, of course, the store also has over 200 types of cookbooks for sale, ranging from old-school selections from Betty Crocker to ones focused on ethnic cuisines and vegan and vegetarian cuisine.

“I really tried to keep a really wide selection of cookbooks,” Garbacz said.

She said the store filled a void in the market and attracted “a whole new crowd of people we didn’t see at the bakery.”

This could be because it stocks many products that are hard to find elsewhere in Lincoln, many of which are from businesses owned by women and people of color.

“It’s something that’s a priority for us,” Garbacz said.

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Goldenrod Pastries owner Angela Garbacz (left) talks to Lincoln’s Molly Ebbers on Thursday.

JUSTIN WAN, Newspaper Star

Carlson and Garbacz said the response so far from people who have visited the store has been excellent.

“One of my favorite things I’ve heard (from a client) is ‘this is such an experience,'” Carlson said.

Says Garbacz: “It was really cool to see how excited people were to try new products.”

Goldenrod Grocery has the same hours of operation as the bakery, which are Tuesday through Friday, 10 a.m. to 5 p.m.; Saturday, 9 a.m.-4 p.m.; and Sunday, 9.30am-2pm

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Contact the writer at 402-473-2647 or [email protected]

On Twitter @LincolnBizBuzz.


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